Custom font families

Adding ability to define custom font families. Needed for correct polyglossia operation with Cyrillic fonts and perhaps can find some other usages.
Example usage in YAML metadata:

```
fontfamilies:
- name: \cyrillicfont
  font: Liberation Serif
- name: \cyrillicfonttt
  options: Scale=MatchLowercase
  font: Liberation Mono
```

default.latex

@@ -24,6 +24,9 @@ $endif$
     \usepackage{fontspec}
   \fi
   \defaultfontfeatures{Ligatures=TeX,Scale=MatchLowercase}
+$for(fontfamilies)$
+  \newfontfamily{$fontfamilies.name$}[$fontfamilies.options$]{$fontfamilies.font$}
+$endfor$
 $if(euro)$
   \newcommand{\euro}{€}
 $endif$